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Ting Zhu

Business, Management and Accounting · Purdue University West Lafayette

OpenAlex ORCID
Mid career · publishing since 2002Rising activity
Consumer Market Behavior and PricingConsumer Retail Behavior StudiesDigital Platforms and EconomicsMicrostructure and mechanical propertiesHigh voltage insulation and dielectric phenomena

Publications

117

Citations

1,766

Est. group size

—

Recurring co-author estimate

Active years

25

Publishing since 2002

Research summary
AI-generated

The bibliographic record under this name appears to combine work from multiple distinct researchers rather than a single coherent research program, spanning topics like consumer/market behavior and mobile number portability alongside unrelated fields such as terahertz sensing, materials science, insurance analytics, and biomedical engineering. Because of this apparent mixing of records, it is difficult to describe a single, consistent research focus for 'Ting Zhu' based on this data alone. Prospective students should verify affiliation and specific publication list directly with the individual before drawing conclusions about research direction.

Consumer and market behaviorMobile/telecom competition and switching costsMaterials science and nanostructures (likely a different author sharing this name)Sensing technologies (terahertz, humidity)Insurance and technology-driven business analytics

Publication counts over the last decade fluctuate without a clear steady increase or decrease, with peaks in 2018, 2022, 2023, and 2025 and lower output in intervening years.

Generated by claude-sonnet-5 from public bibliographic data · Jul 20, 2026

Publication cadence
Publications per year over the last 10 years — averaging 8.8/year recently
2017: 6 publications172018: 14 publications14182019: 5 publications192020: 4 publications202021: 6 publications212022: 12 publications222023: 12 publications232024: 5 publications242025: 12 publications252026: 3 publications26
Recent publications
Publishes in
  • SSRN Electronic Journal×8
  • The Cambridge Structural Database×5
  • Journal of Retailing×2
  • Marketing Science×2
  • Nano Letters×2
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By research-topic overlap
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  • Shibo Li

    Business, Management and Accounting · Indiana University

  • Yu Jeffrey Hu

    Business, Management and Accounting · Purdue University West Lafayette

  • H. Alice Li

    Business, Management and Accounting · The Ohio State University

This profile was generated automatically from public scholarly data (OpenAlex). Group size and activity levels are estimates derived from co-authorship patterns.

Last updated Jul 20, 2026.

Claim or correct this profile