LabCompass

Yu Jeffrey Hu

Business, Management and Accounting · Purdue University West Lafayette

OpenAlex ORCID
Mid career · publishing since 2003
Consumer Market Behavior and PricingDigital Platforms and EconomicsDigital Marketing and Social MediaFinTech, Crowdfunding, Digital FinanceConsumer Retail Behavior Studies

Publications

102

Citations

5,909

Est. group size

—

Recurring co-author estimate

Active years

24

Publishing since 2003

Research summary
AI-generated

Yu Jeffrey Hu's research examines how digital platforms, algorithms, and online recommendation systems influence consumer and investor decision-making, including topics like online retail, mobile app pricing, and financial product recommendations. The work sits at the intersection of information systems and business analytics, often using large-scale data and machine learning methods to study platform economics and consumer behavior. Note that the provided publication list also includes several titles unrelated to this core area (e.g., medical and materials science topics), which may reflect shared author names or database matching issues rather than this researcher's actual output.

Digital platforms and online marketplacesConsumer and investor behavior onlineRecommender systems and algorithmic effectsPricing and e-commerce analyticsMachine learning applications in business research

Publication output has fluctuated over the past decade, with a peak around 2018-2020, a decline in the early 2020s, and a partial rebound in 2024-2025.

Generated by claude-sonnet-5 from public bibliographic data · Jul 20, 2026

Publication cadence
Publications per year over the last 10 years — averaging 4.4/year recently
2017: 4 publications172018: 10 publications10182019: 8 publications192020: 10 publications10202021: 4 publications212022: 4 publications222023: 4 publications232024: 8 publications242025: 5 publications252026: 1 publication26
Recent publications
Publishes in
  • SSRN Electronic Journal×24
  • Information Systems Research×8
  • arXiv (Cornell University)×4
  • Journal of Management Information Systems×2
  • Production and Operations Management×2
Similar researchers
By research-topic overlap
  • Mohammad Saifur Rahman

    Business, Management and Accounting · Purdue University West Lafayette

  • Nil Karacaoglu

    Business, Management and Accounting · The Ohio State University

  • Siddhartha Sharma

    Business, Management and Accounting · Indiana University

  • Shibo Li

    Business, Management and Accounting · Indiana University

  • H. Alice Li

    Business, Management and Accounting · The Ohio State University

This profile was generated automatically from public scholarly data (OpenAlex). Group size and activity levels are estimates derived from co-authorship patterns.

Last updated Jul 20, 2026.

Claim or correct this profile