LabCompass

Vivek Astvansh

Business, Management and Accounting · Indiana University

OpenAlex ORCID
Corporate Finance and GovernanceConsumer Behavior in Brand Consumption and IdentificationCorporate Social Responsibility ReportingRisk Management in Financial FirmsAuditing, Earnings Management, Governance

Publications

69

Citations

270

Est. group size

—

Recurring co-author estimate

Active years

16

Publishing since 2011

Research summary
AI-generated

Vivek Astvansh studies how firms' marketing decisions and behaviors connect to financial and market outcomes, drawing on data from customers, corporate practices, and financial markets. Recent work examines topics such as how a company's environmental footprint affects its brand value, how shareholders react to corporate decisions, and how artificial intelligence and chatbots shape customer interactions and business strategy.

Marketing and firm financial performanceCorporate social responsibility and sustainabilityAI and automation in customer interactionsBusiness-to-business sales and strategyCorporate governance and shareholder reactions

Publication activity has grown substantially over the last decade, rising from roughly one paper per year in the late 2010s to double digits by 2023 and 2024.

Generated by claude-opus-4-8 from public bibliographic data · Jul 11, 2026

Publication cadence
Publications per year over the last 10 years — averaging 12.4/year recently
2017: 1 publication172018: 1 publication18192020: 1 publication202021: 3 publications212022: 5 publications222023: 12 publications232024: 23 publications23242025: 17 publications252026: 5 publications26
Recent publications
Publishes in
  • SSRN Electronic Journal×24
  • Production and Operations Management×4
  • PLoS ONE×4
  • Manufacturing & Service Operations Management×3
  • Marketing Intelligence & Planning×3

This profile was generated automatically from public scholarly data (OpenAlex). Group size and activity levels are estimates derived from co-authorship patterns.

Last updated Jul 11, 2026.

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