Shyam Gopinath
Social Sciences · Indiana University
Digital Marketing and Social MediaConsumer Market Behavior and PricingMedia Influence and PoliticsInnovation Diffusion and ForecastingCinema and Media Studies
Publications
14
Citations
1,504
Est. group size
—
Recurring co-author estimate
Active years
16
Publishing since 2009
Publication cadence
Publications per year over the last 10 years — averaging 0.2/year recently
Recent publications
- The role of reviewer badges in the dynamics of online reviews
International Journal of Research in Marketing · 2024
- The influence of the online community, professional critics, and location similarity on review ratings for niche and mainstream brands
Journal of the Academy of Marketing Science · 2021
- History Matters: The Impact of Online Customer Reviews Across Product Generations
Management Science · 2021
- History Matters: The Impact of Online Customer Reviews Across Product Generations
SSRN Electronic Journal · 2021
- Investigating the Role of Online WOM Content and Sender-Receiver Similarity in Social Learning
SSRN Electronic Journal · 2020
- Preaching to the Choir: The Chasm Between Top-Ranked Reviewers, Mainstream Customers, and Product Sales
Marketing Science · 2018
Publishes in
- SSRN Electronic Journal×2
- Journal of the Academy of Marketing Science×1
- Marketing Science×1
- Management Science×1
- International Journal of Research in Marketing×1
This profile was generated automatically from public scholarly data (OpenAlex). Group size and activity levels are estimates derived from co-authorship patterns.
Last updated Jul 9, 2026.
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