Krista J. Li
Business, Management and Accounting · Indiana University
Publications
36
Citations
1,005
Est. group size
—
Recurring co-author estimate
Active years
11
Publishing since 2015
- A Blessing or a Curse? Teletriage Service in Healthcare
Management Science · 2025
- Retention or Acquisition? Behavior-Based Quality Disclosure
Management Science · 2025
- Retention or Acquisition? Behavior-Based Quality Disclosure
SSRN Electronic Journal · 2025
- Old But Gold? Product Design Innovation and the Value of Used Products in Secondhand Markets
Production and Operations Management · 2025
- Product Safety and Liability with Deceptive Advertising and Moral Hazard
Marketing Science · 2024
- Product Safety and Liability with Deceptive Advertising and Moral Hazard
SSRN Electronic Journal · 2024
- Multilevel optimal distinctiveness: Examining the impact of within‐ and between‐organization distinctiveness of product design on market performance
Strategic Management Journal · 2022
- Beating the Algorithm: Consumer Manipulation, Personalized Pricing, and Big Data Management
Manufacturing & Service Operations Management · 2022
- Advance Selling in Marketing Channels
Journal of Marketing Research · 2022
- Parallel imports of status goods: A strategic analysis of aesthetic design
Production and Operations Management · 2022
- Channel Coordination of Storable Goods
Marketing Science · 2022
- Optimal Distinctiveness at Multiple Levels: Examining the Impact of Within- and Between- Organization Distinctiveness of Product Design on Market Performance
SSRN Electronic Journal · 2022
- Parallel Imports of Status Goods: A Strategic Analysis of Aesthetic Design
SSRN Electronic Journal · 2022
- Product and service innovation with customer recognition
Decision Sciences · 2021
- How does customer recognition affect service provision?
International Journal of Research in Marketing · 2021
- SSRN Electronic Journal×16
- Marketing Science×4
- Production and Operations Management×4
- Management Science×3
- Manufacturing & Service Operations Management×2
This profile was generated automatically from public scholarly data (OpenAlex). Group size and activity levels are estimates derived from co-authorship patterns.
Last updated Jul 9, 2026.
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